---
title: "What is jagthug?"
url: https://jagcouture.co.uk/what-is-jagthug/
date: 2022-11-18
modified: 2022-11-18
author: ""
description: ". Is JAG an Australian brand? Jag is a relaxed, simple and versatile brand with a core range of products that are considered in the design. With the approval of..."
categories:
  - "Blog"
tags:
  - "jag clothing"
word_count: 132
---

# What is jagthug?

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## Is JAG an Australian brand?
Jag is a relaxed, simple and versatile brand with a core range of products that are considered in the design. With the approval of some of the world's leading style icons, JAG quickly became synonymous with designer-quality denim at an affordable price. When sourcing ethical manufacturing and craftsmanship, JAG still ensures that the range is affordable and available at a reasonable price, without sacrificing quality. Leveraging JAG's enduring spirit of freedom and its 47-year history, JAG is launching “unearthed” — a campaign that embraces the beauty of connectivity — for the environment, **JAG's brand ethos**, and for the brand's thoughtful and deliberate approach to high-quality premium designs.

In 2001, Colorado Group bought JAG and relaunched the brand in 2002 with the Elizabeth Jaggar campaign.

#### References:
- [JAG Jeans](https://www.jagjeans.com/)- [https://poshmark.com/brand/Jag_Jeans](https://poshmark.com/brand/Jag_Jeans)