But Aveda is an exceptional brand, and as anyone who has tried its formulas can tell you, the results are all the better, especially those of the brand’s Blue Malva shampoo. Aveda is an outstanding brand, and as anyone who has tried its formulas can tell you, the results are all the better, especially those of the brand’s Blue Mal va shampoo. It goes a step further by adding natural blue mallow leaf powder, wheat amino acids, panthenol, vitamin E and cornflower extract, which the brand says intensifies the color. Still, Aveda is an exception, and anyone who has tried the brand’s formulas can attest that the better the results, especially those of the brand’s Blue Malva shampoo.
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Is Aveda discontinuing Blue Malva shampoo?
An official statement from Aveda says customers can wait and check availability again in the future, so they will have to wait further. The answer is that Aveda is discontinuing black mallow because the supply of black mallow is very low and the demand is very high. The first reason why Aveda discontinued black mallow is that the adjustments are made to improve the products as a whole. Similar to Amazon’s best-selling gray hair products, the blue mallow shampoo is tinted a vibrant indigo purple to balance out the yellow tones.
The second reason Aveda discontinued black Malva is that the company wanted to shift customer focus to other innovative products.
